I had a little fun creating this advert for a class of mine. The ad was created to complement the Rider Lifestyle, which is earthy creative and fun. I used a green colour palette and added pops of red to accentuate the red bow headband. The greenery resembles British Columbia's magical forestry to further allude to the company's brand image, which is very Canadian. So go ahead, embrace nature by ordering your own organic knits. xox KC